Ranking of Austrian Online CSR Reports
Results 2020: Rewe - Nachhaltigkeitsbericht 2018
| Rank | Score | Average | Best | |
|---|---|---|---|---|
| 1. STRATEGIC APPROACH | 13 | 32.3 | 15.8 | 45.1 |
| a. Were the material aspects identified according to the criteria of the GRI standard? | 19 | 6.0 | 6.0 | 9.3 |
| b. Does the company take responsibility for its impact along the entire value chain? | 9 | 7.3 | 6.0 | 9.0 |
| c. Does the corporate strategy include a management approach to all material topics? | 7 | 7.7 | 5.8 | 9.6 |
| d. Are both harm reduction strategies and maximization of benefits pursued? | 9 | 7.0 | 5.6 | 8.7 |
| e. Have appropriate structures and processes for sustainability management been set up and sufficiently presented in the report? | 21 | 4.3 | 4.8 | 9.0 |
| 2. OPEN INFORMATION | 8 | 18.6 | 7.9 | 27.3 |
| a. Does the report make clear and complete statements? (Key figures on all material topics, interpretation of development, definition/evaluation of goals) | 12 | 5.9 | 4.8 | 9.3 |
| b. Is the report balanced? (positive / negative developments, solved / unresolved problems, etc.) | 11 | 5.5 | 4.5 | 8.7 |
| c. Are internal and external stakeholders appropriately involved and are the relevant structures and processes disclosed? | 5 | 7.2 | 4.9 | 9.3 |
| 3. USER ORIENTATION | 16 | 10.0 | 5.1 | 19.0 |
| a. Is the report clearly structured according to the material topics? | 8 | 3.0 | 2.2 | 4.7 |
| b. Is the text clear and precise, easy to understand and read? | 19 | 2.5 | 2.7 | 4.7 |
| c. Is the visualization appealing and does it support the understanding of the content? | 26 | 1.7 | 2.4 | 4.7 |
| d. Is the report user-friendly and are online features sufficiently utilized? (Target group specific approach, optional information, links, timeliness, interactivity etc.) | 6 | 2.8 | 1.8 | 5.0 |
| TOTAL RANK & SCORE | 10 | 60.9 | 51.6 | 91.4 |
| Rewe | Rewe |
Recommendations:
Visualization and User-Ability can be improved by adding pictures & graphs next to “complicated” content to make the content easier understand for all stakeholder groups. Emphasizing relevant parts & structure the info overflow better.
A detailed stakeholder map plotted in a structured graph would give a better overview of the relevant stakeholders and their engagement. This helps prioritizing material topics by stakeholder engagement.
Even though there is a management approach stated, the specific role that sustainability plays within REWE`s processes should be stated such as providing an organigram to understand the decision-making process regarding material topics etc.
REWE’s CSR report should put the economic part aside and focus on value creation with an outside-in approach to create long-lasting changes & developments to follow their due diligence.
In general REWE should take proof and evidence of their action into the report
A list and description of people in charge of sustainability management responsibilities
Including a better view on the internal stakeholders for a balance of external/internal stakeholders.
Implementation of way more graphics with description to understand what they are supposed to stand for.
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